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As a member of this course, you will demonstrate your ability to review and assess various
business situations based upon cases. These cases will vary in nature, length, and content. Don’t fall
into the trap that a case only has a specific chapter theme or problem. Many problems exist in all
these cases. While we will focus on a particular course theme of strategic management when we
discuss the case, all strategic issues must be identified to understand how they impact the
organization being discussed.
The write-ups will be slightly different from what you may have done in other courses. These
write-ups should be typed, one-inch margins on all sides; 12 pt. Times New Romans; page
numbers; single-space typed; and two pages (maximum length). This is not to be a review of the
case. In this write-up, you need to be extremely specific. You should not repeat any of the case
detail. The format of this case analysis should have the following headings: Problems/Issues;
Possible Solutions; Recommend Solutions; and Expected Outcomes. These write-ups are designed
to be executive strategic decision documents written so that your immediate report-to would be
able to read, understand, and implement your strategic decision.
apa format
times new roman
He prefers no referencce only to article attached BUT DO NOT REPEAT CASE
USE THESE TERMS:
Strategic management can help an organization gain competitive
advantage, improve market share and plan for its future.
A key source of competitive advantage is the ability to perceive change
in the market,
and being able to pivot strategy and retool an organization to remain
relevant.
A competitive advantage is an attribute that enables a company to
outperform its competitors. It allows a company to achieve superior
margins.
Barriers to Entry
Innovation
Scope
Scale
Cost
Differentiation
Cost
Quality
Flexibility
Time
Sustain
Value Proposition
Alignment
Agility
Adaptability
Product Life Cycle